For the release of the Nike SB X Quartersnacks Dunk Low OG Atlas will be conducting a raffle in support of our dear friend Gener Vasquez’s family. As many know, Gener was shot and killed in a random, unprovoked attack and we want to do everything we can to help his family with expenses incurred. See all the raffle information after the jump.

We’re very proud to announce our collaboration with Other Brother Beer Co. The Atlas X Other Brother Hoppy Lager is now available in 12oz cans and will be on tap at Other Brother and other select establishments around California. See more about the collaboration after the jump.

Now available at Atlas in store and online is the Atlas Cargo Ship deck featuring artwork by Sasha Barr.

Releasing in store Thursday, August 19th at 11:00 AM PDT is Vans X Hockey Andrew Allen Skate Authentic High in two new collaborative colorways. Any remaining pairs will be available online Thursday, August 19th at 1:00 PM PDT.

Now available in store and online at Atlas is a remixed version of a collaboration deck we did with Habitat 10 years ago to coincide with Mark’s Cross Continental video part. Artwork by Joe Castrucci.

We are deeply saddened to inform you that our dear friend and colleague Gener Vasquez has passed away. This past Sunday we woke up to the news that Gener Vasquez was shot and killed in a random, unprovoked attack. We are struggling to process how something so terrible could happen to someone we love and care for so much. If you came by Atlas recently, you were likely able to hang out with Gener and get a taste of his friendly attitude, quirky humor and general kindness. Beyond skating, Gener had deep appreciation for the arts, Japanese culture, drawing, playing music and watching films. He often played soccer, spent time at the beach and loved going on road trips. Gener was a very honest, peaceful and humble person filled with positive energy.

Releasing in store Thursday, August 5th at 11:00 AM PDT is the debut colorway of The Wayvee by Vans. See full release details after the jump.

Now available at Atlas in store and online is the UMA “Right Said Red” collection featuring the artwork by Thomas Campbell.

Now available in store and online is the Nike SB Bruin React and Blazer Mid both in white/lucky green.

Now available in store and online at Atlas is the Summer 2021 collection from Bronze 56K.

For the release of the Nike SB X Parra “Abstract Art” Dunk Low Pro Atlas will be conducting a raffle. See all the rules for the raffle and info about our partnership with The City Eats after the jump.